ÉDITION PARIS: WHERE HAVE ALL THE GIRLS GONE?

Twice a year something very strange happens in Paris: its entire female population seems to disappear. It is early in the day, but this morning they do not sit in cafes enjoying their ritual croissant, they have not shown up for work. All of a sudden you see a French woman dash by in a hurry and so you decide to follow her. As you turn a corner onto Avenue Montagne a great wind of eau de parfum engulfs you as you discover an incredible mass of girls lined up outside Louis Vuitton, Gucci and Prada. Mystery solved....the semi-annual French Sales have begun!

Every January and June all of France seems to go on sale. Known as the "Soldes" to the French, they last about a month and a half and are restricted by the government. In general, stores in France are only allowed to have sales during these two periods, at which time everything from the previous 6 months goes on sale. And this isn't just everyday labels such as Guess, Zara or the Gap. Everything from Dior to Christian Louboutin to Burberry can be had for at least 30% off (most of the time). This means clothes, shoes, bags, jewelery, accessories, houseware, books, etc.

If you are lucky enough to be in Paris (or anywhere in France) during the Soldes and you enjoy spending on some of the finer things in life, carpe diem and go nuts. If you are planning to buy several designer items (especially on a trip to Europe) it is worth planning your trip around these dates for the savings alone. Designer clothes and accessories are much cheaper in Europe, particularly during the sales. ie. Miu Miu patent leather mary janes 260 euros incl. tax in Paris vs. $540 CAN at Holt Renfrew in Canada not incl 14% tax.

This June the sales start on the 27th. If you have something specific in mind, hit the soldes early. If not, the discounts only get better as the time goes on. For designer handbags and other hot items, I definitely recommend lining up outside the stores at least an hour before they open so you can get first dibs (they only let a few people in at a time because things can sometimes get a little out of control). It also helps if you don't go to the flagship of these stores since that is were everyone else will be. For example, I was told at the Gucci accessories store at 350 Rue Saint Honoré (75001 Paris tel 33.1.42968327) that almost everyone goes to the other Gucci stores on the first day so this location is not nearly as busy. It is the best store to go to for the first few days of the sales.

Last but not least, when you spend at least 175 euros in one day at one store you qualify to get some of the tax back. Just get the cashier to fill out the "détaxe" form and show them your passport (it's very important to bring your passport with you when shopping) and then you can collect the tax back at the airport when you fly home. It really adds up and is another reason why it is often cheaper to shop in France than at home.

So to you who just happen to be in France in June 27th, shop till you drop!